Simpson Snacks are the newest craving craze to hit Saskatchewan! Since their official launch, people can’t get enough of the buttery light pretzels with hints of ranch and garlic.
For Jeremy and Stephanie Nimchuk, it was love at first bite.
The pair, who grew up together in Simpson, SK., first tried the pretzels when a co-worker at work brought some of the home-made snacks to the office. Knowing these morsels of magnificence needed to be shared with the rest of the world, the Nimchuks jumped at the chance to purchase the recipe.
“We had been talking for some time about starting up a ‘family’ business and what better family business than a snack food that all of us love? So far it has been a lot of fun working with our three beautiful children to sell Simpson Snacks. Their excitement for it is definitely contagious,” says Stephanie.
The name ‘Simpson Snacks’ is a homage to the town that brought the two together.
“We grew up in Simpson. It has always been our home and we love this community,” said Jeremy. “Its an honour to help put Simpson and Saskatchewan on the map through something everyone can enjoy.”
